Company Management

Design a research tool to find out information about your company.
Step one: Establish the goals of your research project. What do you want/need to learn? Write down each goal
for your research tool (use complete sentences). Look at your company’s mission statement when building research goals.
Step two: Design the tool. Use Survey Monkey (surveymonkey.com) to design an email based research tool. 5
to 10 questions required.
Step three: Turn in the link to the survey.
Part II – Due when you turn in your final PR campaign.
Step One: Using the research tool that you design conduct at least 15 surveys.
Step two: Analyze the data received from your research.
Step three: Make recommendations based on your research.
Step four: Place your research in your PR campaign. Show all results in the project.
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