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MCDonald’s and KFC: Recipes for success in China

Order Description
Question 1, Long Question (Case Study)
Pick up Point (Comparative)
– Strength (KFC and MCDonald’s)
– Weakness (KFC and MCDonald’s)
– Operation Strategics (KFC and MCDonald’s)
– Direct own and Franchising
1) Local Supply?
2) Gobal Supply?
– Why they don’t change?
– Fact to support
– Legal system?
Question 2, Short Question (not include above case)
Definition and description
– Labour Cost
– Currency (Exchange rate)
-Should UK join Eurozone union?
– Pro / Con
– Why ?

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