Advertising Goals and Messages.
Advertising Goals and Messages.
Project description
Advertising Goals and Messages (10 points)
We discuss three advertising objectives: informative advertising, persuasive advertising and reminder advertising. Please go through recent magazines and find one
example for each objective (three examples in total), and answer the following questions:
1. Identify the objective of each advertisement
2. Explain the reason for the categorization.
3. Please critique each advertisement:
a. Does the advertisement deliver the message effectively?