Apple INC

link to text book
https://ccis.vitalsource.com/#/books/9781307604412/cfi/4!/4/[email protected]:0.00
The case study is on Apple INC,
Your analysis must include a:
S.W.O.T. Analysis
PESTEL Analysis
Lists in bullet format of:
Resources
Capabilities
Core Competencies
A total of four findings of fact; 1 from each of the four functional areas of business:
Management
Marketing
Finance
Accounting