BUSINESS FASHION
Write a four page paper on e-commerce retailer Etsy.com. Research the company's demographics (age, sex, income, etc.) and psychographics (lifestyle, travel, books, etc.) How does the company target their customer online? How does your company customer differ across channels? How do their product and services differ? Is the company effective in using their website to target their customer? What is working for the company? What isn't working? What suggestions do you have for the company?