Section A: Business Concept
Section B: Industry Analysis
Section C: Regulation and Legal Review
Section D: Target Market and Segmentation
Section E: Value Proposition and Competitive Analysis
Section F: Marketing Promotion and Pricing Strategy
Section G: Facilities and Equipment Plan
Section H: Technology Plan
Section I: Financial Plan. Includes Sales Forecast and Breakeven Analysis
Executive Summary
Appendix (include any other research or support documentation here)
References
Details
Section A: Business Concept:
Please describe the purpose of the selected company, including a detailed description of the product(s) or service(s) it offers to the market. Please answer the following questions in this section of your business plan: What benefits to the market does your product or service provide? How is your approach better than the competition?
Section B: Industry Analysis:
Please include the following in your analysis:
size of the industry in units and dollars.
growth rate of the industry.
prospects for the industry.
average gross and net margins on sales in the industry.
major companies in the industry
Section C: Regulation and Legal Review:
A part of the research you need to conduct includes researching laws and regulations specific to the industry in which your business will compete. In this section, please answer the following questions in this section:
Briefly describe laws and regulations that apply and explain how your business will meet those conditions.
How do you set up a local sole proprietorship within your community? Atlanta, GA, USA
Address any legal, zoning, and licensing concerns your business will face. Address any pending regulations which may have an impact on your business.
Section D: Target Market and Segmentation:
· In this section, please describe your market and answer the following questions: Where is it? What are the unique features or dynamics of this market? What are the demographics and psychographics of your target customer?
· Assume your plan works well; five years from now, you have a dozen locations and a successful website. How can you take your operations global? Research the top three countries where you would expand your business and write about how your products/services may need to change to adapt to each new market