business model as a concept and how a theoretical understanding of business models can be used to explain the exploitation of innovations by organisations in real-life.

business model as a concept and how a theoretical understanding of business models can be used to explain the exploitation of innovations by organisations in real-life. this essay is to develop your understanding of the business model as a concept and how a theoretical understanding of business models can be used to explain the exploitation of innovations by organisations in real-life. Order Description • This assignment requires a combination of an essay (2,500 words) and a video presentation with transcript. • Both of the essay and the presentation are about Business Models. Task: You are required to write an essay based on the following: • There are many conceptualisations of a business model in the academic management literature. Why do you think there are so many? • In answering this question, make sure you describe and compare three business model conceptualisations from the extant literature. • Of the three conceptualisations, identify your preferred conceptualisation and explain why you prefer it. • To ground your argument, apply your preferred conceptualisation to an example from real-life, that is, describe the exploitation of an innovation introduced in the last five years by a business using your preferred business model approach. Assignment guide Overview • This assignment requires a combination of an essay (2,500 words) and a video presentation with transcript. • Both of the essay and the presentation are about Business Models • Please refer to the assessment criteria for mark allocation • Referencing Style: Harvard (author-­-date) Due to the special requirement of this assignment, I am willing to pay additional fee for the presentation. Please inform me the additional amount as soon as possible. Thanks. 1. ESSAY: BUSINESS MODEL Task: You are required to write an essay based on the following: • There are many conceptualisations of a business model in the academic management literature. Why do you think there are so many? • In answering this question, make sure you describe and compare three business model conceptualisations from the extant literature. • Of the three conceptualisations, identify your preferred conceptualisation and explain why you prefer it. • To ground your argument, apply your preferred conceptualisation to an example from real-life, that is, describe the exploitation of an innovation introduced in the last five years by a business using your preferred business model approach. You should include 18 references. Assessment Criteria 1. Demonstrates an appreciation of business model theory (10%) 2. Logically compares and assesses three business model conceptualisations (30%) 3. Justifies the preferred business model conceptualisation (20%) 4. Applies the preferred business model to a recent innovation from real life (10%) 5. Concludes by summarising the key arguments, making sure all arguments are well-articulated (10%) 6. Coherence of arguments, theoretical integration, written communication, credible sources and referencing standards skills (20%) 2. VIDEO PRESENTATION WITH TRANSCRIPT: BUSINESS MODELS • The video is based on your essay's finding, that is, what you argued in the first assessment piece. • You must explain the essay's main arguments via a short video presentation. • The video presentation should be a minimum of 3 minutes in duration and no longer than 10 minutes. • The video submission should be accompanied by a (Word document) transcript of what was said in the video. There is no need for you to record the video presentation. You only need to provide me the transcript of a 7-­- or 8-­-minute presentation and the presentation slides. Task Description • You are required to produce a short video that summarises the key arguments of your essay. • However, your video should not just be a verbatim repeat of what was said in your essay. It should be uniquely descriptive and explanative, and focus on explaining why you believe your preferred business model approach is superior or more useful in real-life than the other two you discussed in your essay. • You should pay special attention to explaining the innovation example from real-life and how it can be understood using your preferred business model approach. • You should make sure your transcript makes sense without the accompanying video. 3. Business Law Critical Thinking - Violations Order Description see page 636 – Problem 21-8 Business Law Critical Thinking ( I will upload the textbook page) Please answer the three questions as an individual even though it mentions "groups" - Format guidelines to write the paper: Remember: Merely copying paragraphs out of the textbook or from the actual case will earn little credit. In Chapter 1, the point is made that there is often more than one answer to a legal question. Research the questions, watch the videos provided, complete the legal concepts and write about them in a college-level essay format. Use the APA-style for the paper. Look this up if you don’t know what the style is. Specific Requirements : Papers should be a minimum of 750 words (approx. 3 pages) to a maximum of 1,000 words. Use the word count feature in Microsoft Word. Remember: 750 words is a “minimum effort” and will earn less points that other submission of great depth Do not use Wikipedia for legal references. Points will be deducted if you do. Use legal texts, journals, resources, our textbook, etc. References may be footnoted – at the bottom of the page using numbers. Otherwise, just include a Bibliography of references as a separate page. Do not list just webpage addresses. The title of what is being referenced must be shown. Strong readability (this means correct spelling, grammar, capitalization, written in a research style not as a conversation, etc.) Please note: Personal, opinion-based discussions and those that read like a conversation with a peer (using “I”, “you” and “we”) are not acceptable. Write using the third person – like the text book. The more research, writing, and analysis provided by the student increases the possibility for earning more points.

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