Case Study

Topic: Case Study Paper details: Read and respond the question about the case study: AMAZON.COM: SELLING EMPLOYEE PERFORMANCE WITH ORGANIZATION AND LEADERSHIP REVIEW. Questions: 1. Do you think OLRs increase employee motivation? If not, why would Amazon conduct such performance appraisals? 2. How might rater bias, stereotyping, and traits appraisal impact the accuracy of OLR? Could this be corrected? If so, how? 3. Given the differing appraisal systems described in this chapter, which appraisal systems most closely resemble OLR? 4. Given your answer to the above question, what appraisal system do you think would best meet Amazon’s objectives of retaining the best employees while taking corrective action with the bottom 10%? 5. Amazon is a high-technology firm. How might it use electronic performance monitoring to supplement the OLR process? 6. What are the advantages and disadvantages of having performance reviews like OLR that only involve one way communication, rather than MBO? Case created by Herbert Sherman, PhD, and Theodore Vallas, Department of Management Sciences, School of Business Brooklyn Campus, Long Island University.

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