Chick-fil-A is an American fast food restaurant chain headquartered in the city of College Park, Georgia, specializing in chicken sandwiches. Founded in May 1946, it operates more than 2,200 restaurants, primarily in the United States.
prepare a report for the company’s overall entry strategy into a foreign country India. Your presentation and report should include
1. Exam economic and cultural environment of India.
After deciding the entry strategy, briefly discuss about how you will promote Chick-fil-A in country India.
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