Competitor Analysis and Competitive Strategy
Competitor Analysis and Competitive Strategy
Order Description
***IMPORTANT INSTRUCTIONS PLEASE READ TWICE: Write Executive Summary 1 FULL page exactly AND the body of the paper should be 8 FULL pages.
The Client is Amazon-AWS. Please identify and research 2—3 competitors in the ****recommended country Dimension Data South Africa and Fujitsu, including at least one
global competitor and one local competitor. Include a Title page (with your name!) and a Table of Contents, to be placed just after the Executive summary. After the
Executive summary, include page numbers on the body of the paper, starting with page one.
Include a Reference list, using proper APA format for all references and in-text
citations.-------------------------------------------------------------------------------------------------------------------------------------------------------------
-Assignment Objectives: (1) Please identify and research 2—3 competitors in the ****recommended country Dimension Data South Africa and Fujitsu, including at least one
global competitor and one local competitor. (2) determine the competitive strengths and competitive weaknesses of the client company by comparing client strengths and
weaknesses with competitor’s strengths and weaknesses.******Note that not all your client's Strengths are competitive advantages, since competitors may have similar
strengths. You are looking for those very few competitive strengths (in people, product/service, processes, or other resources) that will give your company a
differentiator or cost advantage. *****Similarly, competitor weaknesses that your client company does not suffer may give your client company a relative competitive
advantage, even if you have not previously identified this characteristic as a particular strength of your client company. It need only be better than the competitors
in order for you to consider it as a competitive advantage (e.g.,more efficient processes than a competitor's high cost production may mean your client can offer lower
prices to customers than the competitor can).
(3) Applying Porter's Generic Strategies, you will then recommend and explain a competitive strategy that will attract new customers by leveraging the client firm’s
competitive strengths (e.g., a more technologically advanced product with higher buyer value) and/or mitigate its competitive weaknesses (e.g., mitigating a relatively
low brand recognition by saturating a niche market with a focused differentiator message: "we serve small businesses with software designed for small business").....
........................................................................................................................................MAKE SURE YOU ADDRESS: ------1.
Assess each competitor's strengths and weaknesses include in your assessment a competitors' ability to mitigate the country level threats you identified in Week4.
Competitors that are more adept at risk mitigation (e.g., via a process or asset advantage) will be more of a competitive threat. For example, in a politically
unstable country (threat) , a competitor with a wide network of associations (asset) may be better able to weather political change (thus the network is a risk
mitigating advantage)..--------2. Compare Competitor Strengths and Weaknesses to your client's Strengths and Weaknesses-------3. Determine the two or three areas in
which your client has a competitive advantage relative to competitors. Explain how the advantage(s) represent a differentiation or cost advantage. Be sure the data
support this determination.-----4. Recommend a competitive strategy and explain why you have recommended the strategy. Will this be effective against all or only some
of the competitors? Will you need a combined strategy or a tiered strategy (implemented over time) in order to compete for the long term?