Consequentialist and non-consequentialist approaches to ethics.

In your own words, describe the primary difference between consequentialist and non-consequentialist approaches to ethics. Choose one of the major theories associated with consequentialism (Act Utilitarianism, Rule Utilitarianism) : what objections might be made to this theory? Choose one of the major theories associated with non-consequentialism (Kantian, Social Contract, Virtue Ethics): what objections might be made to this theory? In addition to your main response, your response should include elements such as follow-up questions, further exploration of topics from the initial post.