eBay

eBay   Order Description assume the role of a consultant employed to present your analysis and recommendations to the assigned company’s senior management. All presentations should incorporate the use of professional and effective PowerPoint slides with speaker notes to explain the content. Part One -Describe three key short-term issues facing your company -Provide an assessment of the company’s vision and or mission statements -SWOT analysis – describe two items in each category with well defined rationale. Also provide your overall conclusions and strategic recommendations for the company based on the SWOT analysis.   Part Two -Assess how each element in the “PESTEL” Framework impacts the company’s business strategy and describe in detail your recommendations to address these issues. Part Three -Evaluate the company’s present strategy in the following areas and define how effective each is in supporting the company’s business strategy. o Competitive strategy o Sales & Marketing o Human Resource Management o Finances   Part Four Based on your overall analysis to this point identify three short term recommendations for the company in the coming year. Be sure to address both financial and non- financial issues.   Format Details -PPT Slides -Responses must be validated with research data and include text/lecture references. ----effective PowerPoint slides with speaker notes to explain the content.     Rubric is based on 1. The clarity and thoroughness with which you identiy and articulate the problems facing the company and the issues which management needs to address 2. The caliber (depth and breadth) of you analysis of the company’s situation and demonstrated ability to use the concepts and tools of strategic analysis in a competent fashion 3. The breadth, depth, and practicality of your recommendations, degree of detail and specificity of recommended actions, caliber of supporting arguments 4. The caliber of your PowerPoint slides