Analyze the Effectiveness of Organizational Mission Statements
Conduct an internet search to find the publicly posted mission statements for two organizations you admire.
These organizations do not have to be for-profit business organizations, though at least one of the choices should be such a commercial business. When selecting mission statements, consider whether those statements consider diversity in its many forms to adapt to modern business environments. Make your own assessment of whether what an organization states, no matter what they call it, fits the definitions of a
mission statement as discussed in the Books and Resources provided below.
Prepare a written report that contains the following in this specific order:
- Clearly introduce the purpose of your report, and then explain how you will structure ideas throughout
your paper. - Discuss the meaning of the term mission statement using the Books and Resources provided below.
Based on what the mission statements communicate to you, explore their effectiveness in supporting
diverse workforces working in different environments. - Be sure to document the mission statement of each selected organization. Investigate whether each
mission statement is effective in allowing the organization to adapt and evolve in today’s diverse and everchanging society and business environment. If society or their business environments change, will their
mission statement help or hinder their ability to adapt to those changes? What would you do as a manager
leading a team of employees in that organization? Would the statement be effective in helping you make
decisions? Why or why not? What changes might you suggest the firms make to their mission statements?
Provide a conclusion to your paper with brief concluding remarks about the results of your analysis.
Support your assignment with the items in the Books and Resources provided below. In addition to these
specified resources, other appropriate scholarly resources, including seminal articles, should be included.
Books and Resources:
Comstock, N.W. (2015). Mission and vision statements. Salem Press Encyclopedia.
David, F. R., David, F. R., & David, M.E (2016). Benefits, characteristics, components, and examples of
customer-oriented mission statements…
Franklin B., Hogan, M. Langley, Q., Mosdell, N., & Pill, E. (2009) Mission statement. In key concepts in
public relations. Sage Publication.