Healthcare Marketing

 

Create a 2-page newsletter for your healthcare organization that you will present to the board of directors for approval that:

Outline marketing strategies and tactics to increase consumer satisfaction.
Provide clear supporting reasoning on suggested strategies and tactics.
Assess how customer satisfaction is increased.
Align customer satisfaction with marketing strategies and tactics.

2. Align a minimum of five strategies and tactics with specific departments
Provide five marketing strategies and tactics.
Include the top three departments selected for the organizational chart
Provide unique strategies and original tactics relevant to Brooke Army Medical Center.
Provide a thorough relationship with each specific department within Brooke Army Medical Center.
Examine how medical professionals will make an impact.
Evaluate trends that have an impact on marketing for medical professionals in Brooke Army Medical Center.
Align the trends with samples that include medical professionals in health care organizations.
Provide a solid rationale and logic on the trends and the relationship to samples demonstrating the impact on the organization’s marketing.
Add vivid, eye-catching colors and unique, relevant clipart for an appropriate appeal. Follow APA formatting guidelines (spelling, grammar, style, etc.).
Include a minimum of two outside peer-reviewed resources besides course readings within the last 5 years.

 

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