Order Description
Choose an organization (either the one you are working with or any other organization of your choice) and assume that you are the marketing manager of the chosen organization. You have been asked to write a report, to be presented to the board of directors,on how a strategic marketing plan should be developed and managed in the organisation. Choose a specific product / service for your chosen organization. If your chosen organization has (n) products or services, it is enough you prepare the report based on a specific product / service among them of your choice.