• Describe what you want to do (this is a strategic plan) (five slides).
• Identify the goal.
• Explain why the opportunity is promising.
• Make an estimate about how long you think this will take.
• Make a statement about the advantages of your business and the desire to pursue it (vision/mission statement).
• Distinguish strategic planning from other managerial actions within your strategic plan.
• Describe why you will be successful (three slides).
• Describe your past performance (company history, if any, what you have done and are doing).
• Explain the tools or services available (investors? services? local association?).
• Describe what you need in order to do this (three slides).
• Estimate the necessary capital.
• Estimate the necessary staff (organization chart); include why the staff you designated will best fit the plan.
• Describe necessary approvals/licenses.
• Describe the products and services you plan to offer (one slide).
• Identify management (three slides).
• Are you the manager (other owners/officers, board members, consultants, or attorneys)? Describe why these choices best fit the plan.