Promotional (Integrated Marketing Communications) of marketing mix strategy.

3D Printing case study : Promotional (Integrated Marketing Communications) of marketing mix strategy. Order Description 3D Printing case study : Promotional (Integrated Marketing Communications) of marketing mix strategy. 5. The (reduced) marketing mix strategy (60 marks) Based on your assessments and evaluations for points 1-4 of MakerBot and bearing in mind MakerBot‘s intermediate and longterm objectives, evaluate and provide appropriate recommendations for the following marketing mix elements of MakerBot: • Product/Service strategy • Distribution/Channel strategy • Pricing • Promotional (Integrated Marketing Communications) strategy o List and briefly describe the main Marketing Communications channels currently used for this MakerBot in the UK.