Please complete this initial report just to get you thinking about a firm that you not only admire but also a company that could be doing better than it is
presently doing.
Step # 1 Select and post the name of a company that you admire.
Step # 2 Research your chosen firm’s posted mission statement on its Web site
Step # 3 Now state if the company is living up to its stated vision and mission objectives?
Step # 4 Explain in a few sentences why yes or why no.
Step # 5 Answer this question “They are talking the talk, but, are they walking the walk?”
Step # 6 [IMPORTANT] What business sectors or products should they explore entering
Step # 7 Name three (3) of their competitors?
Step # 8 Exactly what did you learn as a result of completing this initial research assignment?