Research on German Centre Singapore
carry out research on German Centre Singapore, and using SWOT strategic analysis for their office rental business and strategic competitive advantage
located in Jurong international business park- provide more details for the SWOT analysis, such as references, graph, statistic, government
announcement for development of jurong east
Begin with following:
1- introduction - information for German centre, current and future development in jurong international business park-
2- SWOT analysis
3- Conclusion and recommendation - give some suggestion does you recommend to sell the land now or sell it later on year 2026 after high speed rail
terminal completion-
4- References - Harvard Citation
Strength should include the following:
strategic location, rental of office units, booking on seminar room event, sustainability in energy saving - achievement of Green mark platinum award 2015-
energy efficiency partnership award for 2014 and 2016 , future high speed rail terminal opposite their premises, future development of jurong east and
strong German community etc-
Weakness should include the following:
30 years plus 30 years lease from Jurong town corporation, currently already 25 years- Building facilities already aging and require major upgrading-