Chain/Founder Presentatio
prepare a presentation on the history
and evolution of one of the following chains.
- ACCOR www.accorhotel.com
- Best Western www.bestwestern.com
- Cendant www.cendant.com
- Choice www.choicehotels.com
- Coast Hotels www.coasthotels.com
- Delta Deltahotels.com
- Fairmont www.fairmont.com
- Four Seasons www.fourseasons.com
- Hilton www.hilton.com
- Holiday Inn www.ihg.com
- Intercontinental www.ihgplc.com
- Le Meridian www.lemeridian-hotels.com
- Marriott www.marriott.com
- Nikko www.nikkohotels.com
- Ritz Carlton www.ritzcarlton.com
- Shangri-La www.shangri-la.com
- Sheraton www.starwoodhotels.com
- Six Continents www.sixcontinentshotels.com
- Starwood www.starwoodhotels.com
- Others?????? There are quite literally thousands to choose from.
Your task will be to provide the class with a presentation on the development of one of the
above chains.
Be prepared to provide the following information - When was the chain established?
- Where was the first hotel in the chain located?
- Who started the chain?
- How many hotels now in the chain?
- What brand names does the chain represent?
- What types of hotels are in the chain?
- Where is corporate head office?
- What is unique about the chain?
- What did you learn?
- Why did you choose this chain?
- In your opinion which is their best hotel in the chain and why?
- Would you work for this company? Why?