Social Marketing

After reviewing the materials and resources below, please share any excerpts or links you may have found
especially useful and tell why.
How to conduct market research:
http://wwmr.us/support/MarketingResearch.pdf
Course Research Tools:
http://course.wwmr.us/researchtools.htm
Social Marketing:
http://course.wwmr.us/readings/SocialMarketing.pdf
How-To Marketing Toolkit:
http://howtomarketing.us/toolkit.htm