Southwest: In a Different World

    1. Write a clear introduction, describe the organization, and give the background ofthe case. 2. Articulate a clear analysis of the core strategy and differentiation strategy the organization has implemented. 3. Articulate a clear analysis using multiple (5 or more) concepts, models, processes, or theories studied. a. Make your recommendation and thoroughly discuss rationale for the recommendation. Clearly ident'rfy anticipated outcomes and provides supporting rationale for outcomes.