Starbucks and CSR

Starbucks and CSR Order Description Write an argumentative essay on how Starbucks is making the world a better place by practicing CSR. Do their success relate to their CSR activities? (yes) What are they doing right? How are they benefiting from it? (enlightened self-interest) How do consumers benefit from it? how do consumers view Starbucks? (Do they care? yes.) How has Starbucks directed CSR into their strategy? You can use any CSR theory you wish to support your arguement. Carroll's pyramid, three domain model, corporate citizenship, stakeholder view of the firm, enlightened self interest, managing externalities, Strategy of a firm aligned should be aligned with its CSR objectives (mission, vision, operation), The business case of CSR (all in this book Crane, A., Matten, D., and Spence, L.J. Corporate Social Responsibility: Readings and Cases in a Global Context) The conclusion is that Starbucks has been a leader in CSR, and therefore have created value for themselves and their users. (business case for CSR) (using business power in a responsible way, integrate social demands, contribute to the good of the society by doing what is ethically right) Professor focuses on 4 C's: concision, comprehensiveness, continuity and context