strategically manage global business ventures in the technological age.
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Examines two leading firms in the global e-commerce industry and compare their digital capabilities and physical asset-building strategies over the past two decades. Connect the Internet governance environment in the United States and China with their business models and internationalization patterns.
• Research Questions:
How do you manage global ventures?
What are global ventures?
When it comes to global business ventures, how does it fit or go hand to hand in the technological age?