Task 3- Branding a furniture store

Task 3- Branding a furniture store i attached the task and i will provide you with the questions 1. i need a short summery about the task, couple of lines will be fine to describe what is the task about 2. then i need the questions to be answers 3. i need in text citations and references the questions : 1. How DFC should define their mission vision and brand promise? 2. Explain the relationship between brand identity and customer value for DFC? 3. How does Price affect the brand identity? 4. What is DFC brand personality? 5. How can DFC improve its brand communication internally and externally?