The concepts of diversification and integration as a corporate strategy

 

Review the concepts of diversification and integration as a corporate strategy and apply the advantages and disadvantages to current events. (Approximately 750 words in all)

Using information from the Course reading packet as well as the information provided in the module in the two articles COVID-19 STRATEGY SPOTLIGHT, answer the following:

First, summarize 2-3 advantages and 2-3 disadvantages of diversification and 2-3 advantages and disadvantages of vertical integration.

In what ways can firms experiencing crisis related to the COVID-19 pandemic utilize corporate level strategies such as diversification and vertical integration to fend off the crisis?

Bring an example of a company you are familiar with and explain how the company used corporate strategies to deal with COVID-19 related crisis (or, if it had not used it, how it could use such strategies to deal with the crisis).’

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