The fundamental goal of financial management

Research and discuss the fundamental goal of financial management (not the definition of financial management).
Research and discuss financial leverage including the advantages and disadvantages related to leverage.
Include in your discussion of your research who the experts are, where you found them, and what makes them experts on the topics.
View the Value Proposition video and answer the following questions.
What is the purpose of the value proposition tool?
Who were the designers of the business model canvas that contains the value proposition tool?
How can the value proposition be applied to marketing a product?
What makes them good sources for these topics? The sources that are chosen for the discussion