Discuss the growth rates of eCommerce consumer relative to different regions and stages of development.
Discuss the usage statistics for different demographics groups and why it is important to know.
Do any of your potential customers NOT use broadband, if so why is this important to your marketing?
Is price the only thing you might consider when marketing your product or service (discuss)?
Why is it important to understand the Five stages in the consumer decision making process?
Do online marketing activities have anything to do with offline sales (discuss)?
Are “Big Ticket” items often bought online (discuss)?