The promotional methods

  Twitter as part of ongoing business practices. The outcome of this exercise is to get students to understand the impact of corporate social networking. Your team will identify one company that engages in corporate social networking. You are encouraged to select companies with social networking sites that you have personally used in the past. The company may be public or private, for profit or nonprofit, and provide products or services. Once your team has identified a company, you should work to answer each of the following questions in writing: Describe the promotional methods that the company uses to market products or services on its social networking site. f. What do you recommend that the company do to stay on top of current social media trends?