The pros and cons of identifying the potential intangible benefits of investment proposals

Analyze the pros and cons of identifying the potential intangible benefits of investment proposals. What is the outcome if management fails to consider the intangible benefits in a capital budgeting decision? 

Discussion 5:
 Examine the steps a company can take to evaluate the liquidity of receivables. Can data analytics improve the evaluation process? Why or why not? Provide support for your rationale 

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