The strength of musical persuasion

  Studies on the strength of musical persuasion show that “mass media indeed shape public opinion not through direct persuasion, but through changes in standards for political opinions”(Jang & Lee, 2014, p. 126). Lady Gaga's "Born this Way" is the example given in this article. Is this song intended to be a mainstream message of acceptance and love? What do you think? (The song itself starts at about the 3 minute mark after some Gaga weirdness...and note there are some scantily clad women in the video, so watch with that consideration) Thoughts on this? Erin Morris References: Jang, S. M., & Lee, H. (2014). When pop music meets a political issue: Examining how “born this way” influences attitudes toward gays and gay rights policies. Journal of Broadcasting & Electronic Media, 58(1), 114-130. doi:10.1080/08838151.2013.875023