The theories of Ethical Egoism and John Stuart Mill

        A highly successful real estate broker cleverly convinces his clients to list their property at a selling price that is 10% below the market value of their property. This means the broker receives a slightly lower commission on each sale but he makes more sales per month, thus more profit for the broker. Critically assess this situation using the theories of Ethical Egoism and John Stuart Mill, comparing and contrasting the two views in detail.