Research your company and its industry and perform a Porter Five Forces analysis. For this assignment you should acquire a minimum of five separate pieces of APA cited research material, which can include periodical articles, investor analysis, and trend analysis for your company’s industry. A Five Forces chart should begin your analysis to serve as a quick reference point.Beneath each of the forces, you should provide a brief one or two word description (i.e., low, moderate or high) of what you will present on the pages following.The Five Industry Forces are:
· Barriers to Entry: Outline what, if any, barriers exist preventing new firms from being created and competing with existing rivals.
· Intensity of Rivalry: Discuss the key four or five elements that effect intensity and how hard firms must do battle with each other. What must ANY existing rival do in order to succeed?
· Supplier Power: Is there any power existing on the input side that forces firms to bend to the will of suppliers?
· Buyer Power: Are customers of rivals able to unduly influence rivals such that they can be forces to do things they otherwise would not choose to do?
· Threat of Substitutes: Define the basic need(s) met by the goods and services sold by rivals. Can this need be easily met by purchasing the goods and services of non-rivals and who/what might those substitutes be?