Google has a huge influence on life. Knowing how Google works–and being able to explain it– will keep you ahead of the game in many areas of business. Explore Google’s process of moving to Mobile First Indexing. Focus in on these questions and feel free to add your own.
What is and why does Google use Mobile First Indexing?
Why did it take so long for Google to go to Mobile First indexing? How did Google work before Mobile First?
Is Google moving toward any other way of indexing content? Why?
Start organizing your research, and create a 500-700 word article to appear online (in a blog or LinkedIn article).
● What terms would you need to identify and define?
● Who is your audience? (You can write this for your IT coworkers, or for a broader
audience, such as your non IT co-workers who do not understand digital
marketing, but still may have to know about it!)
● Consider tailoring this to your industry or non-profit—is your website ready for
mobile first indexing?
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