HRM’S ROLE IN MANAGING HUMAN CAPITAL

Before beginning this Case Assignment, read the materials on the Background page to become familiar with
the concepts involved with human capital.
As you found in the background reading as well as with your own experiences, company management teams
need to look at employees as assets rather than liabilities. They do this in many different ways, such as
through the benefits offered to employees, pay scale adjustments, better medical benefits, professional
development opportunities, monitoring employee engagement, and more.
Managers show their employees that they are considered as important assets by the way the employees are
personally treated, such as managers getting to know their employees on a personal level. Managers’ actions
show employees that they are cared about as people, not just as employees doing a job for 8 hours a day and
then going home. If managers do not treat their employees as valued employees, employee satisfaction will
decrease and negatively impact both the employees and employers.
With that in mind, how does a company know that it needs to adjust its culture to become a sustainable,
compassionate employer in the 21st century? Smart upper echelon management teams look at and track a lot
of different metrics that indicate a company’s level of health, including its level of employee satisfaction.
However, unless someone actually takes the steps required to improve employee satisfaction, metrics will
continue to fall and company culture will be seriously damaged. So, what types of metrics are important in HR
and what are they useful for? To answer this question, please read the following articles regarding HR metrics:
Jessee, T. (n.d.). 48 HR KPIs & metric examples (and how to implement them). ClearPoint Strategy. Retrieved
from https://www.clearpointstrategy.com/human-capital-kpis-scorecard-measures/
Seven habits. (2019). 7 habits that are stalling your employee engagement program and how to fix them. Glint.
Retrieved from https://info.glintinc.com/rs/586-OTD-288/images/GLINT-15-001_WP_P3.pdf
Zheltoukhova, K. (2015). New ways of working: What is the real impact on the HR profession? Strategic HR
Review, 14(5), 163-167. Located in the Trident Online Library.
Case Assignment
After reading the required background material, your first deliverable for this assignment is a PowerPoint
presentation (with voiceover) in which you identify five (5) Key Performance Indicators (KPIs). The presentation
should contain at least 12 slides, in addition to the cover slide and reference list slide, and a recorded oral
presentation (at least 5 minutes in length) of the material on the slides. (Tip: Practice making a formal
presentation and then add your speech components onto the notes pages. Then when you make your
presentation you will have all the information needed to cover the assignment topics in detail.)
The presentation will discuss the following two questions about each of the five metrics you selected to use
which measure employee satisfaction:
What are the signs in a company that indicate that a KPI affecting employee engagement has risen or fallen
(yes, besides the numbers going up or down)?
What steps does a company take to increase the KPI for employee engagement? (Keep in mind that all
companies strive to increase KPIs at all times, even when a KPI is already at a good level.)
Note that people watching presentations today want to see no more than 5 words and a picture (of real people)
on each slide. All the words that you want to put on the slides belong on the notes pages or perhaps on several
other slides. In this course, there are no points lost for having more slides than requested in the assignment!
This will leave your slides with very short bullet points that do not give out. Rather, it keeps your audience on
the edge of their seat wondering what you are going to say.
The actual speaking part of the presentation discussing the bullet points is how you deliver the important
information. This way you are sure that your listeners are receiving the message you are transmitting rather
than interpreting incorrectly any important data visible on the slides.
As with most presentation assignments, please include your speaker notes on the Notes pages for each slide.
(Speaker notes are those points you will say in an oral presentation to an audience.)
In addition to the background readings, find one additional peer-reviewed academic journal article from the
Trident Online Library to support your presentation. Peer-reviewed academic journal articles are easily spotted 
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in a reference list because they are the only references with a volume number and usually an issue number,
too.

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