Select an organization you are familiar with or have an interest in and analyze the operations within that organization. Please note that if an organization is large, you are welcome to analyze a subset of it, such as one business unit.
Following your analysis, please write a 4 – 6 page document answering the below questions. Minimum 1200 words.
The prompts provided are a great place to start, however, feel free to include other components that you view to be important.
Please include in your document a brief description of the organization or business unit you plan to analyze. Also, include a summary that outlines your recommendations for improvement.
Before starting your assignment, keep in mind this assignment is asking you to demonstrate achievement of the learning outcomes for this module. While completing this assignment, please apply theory, tools and techniques covered in this course.
Operations Strategy-
Discuss the operations strategy of your selected organization or business unit.
How does the operations strategy support or complement the business strategy?
How has the operations strategy developed and/or changed in recent years?
How are goods and services evaluated at the organization using search, experience and credence attributes?
What are the organization’s competitive priorities?
How can the operating strategy be improved?
Goods & Service Design-
Discuss the goods and services offered by your chosen organization.
What operations challenges does the product/service mix pose?
What is the organization’s target market? Does the organization have one target market, or does it have different offerings for different markets?
In your opinion, how successful is the organization at developing products and services?
Discuss the organization’s goods or service design process.
Who else is involved in product and service design (for example, suppliers, customers, retailers)? How are they involved?