-Who are you and why are you writing? Include a set-up sentence (such as “I believe that X is a problem, Y is a potential solution to X, and you are likely to be able to implement Y.” Or something). (1)
-Define the key terms. Assume the audience is educated but not in psychology. (1)
B) Defining the Problem (6)
Describe the social issue you are discussing. Use empirical research and/or government statistics as well as course material. In at least 3 paragraphs, using material cited on your reference page, you must:
-Problem Statement. Say what the problem is (e.g. Children are not exposed to enough unicorn-focused media. Here are the stats on how much media is unicorn focused vs how much is not. Here are stats on specific subgroups that are particularly at risk) (2)
-Scholarly Support. Provide support that it is a problem, and that is has lasting negative effects (e.g. Children who are exposed to unicorn-focused media show these benefits. Children in general show detriments in those areas, suggesting a strong need for more unicorn-focused media) (2)
-Developmental Effects. Discuss how/why the problem affects specific age groups (e.g. Children, 3-8, are particularly prone to X problems, which can be solved by watching unicorn-focused media. Because of Y theory, it is likely that children at this age will reap the most benefits from an intervention, whereas children who are older will already have formed X problems. Brain plasticity is also very high at these ages, increasing the likelihood of positive effects. Economically, children at this age are more likely to enjoy unicorn-focused media meaning that if we create such media for this age group, it is likely to get parent and child buy in) (2)