You are supposed to read the Case 2- Able Planet from the textbook, page number:812 “ File Attached”
“How can a small company find capital to finance an innovative new product?”
Textbook: (Scarborough, N.M. & Cornwall, J. (2012). Effective small business management: An Entrepreneurial approach (10th ed.). Upper Saddle River, NJ: Prentice Hall.
Based on your understanding of the case and concepts, answer the following question in 200-350 words each.
Assignment Questions:
- Experts say that entrepreneurs who need between $100,000 and $3 million often face the greatest obstacles when raising capital for their businesses. Why?
- How should Kevin Semcken raise the $1.5 million in capital that Able Planet needs? Be sure to consider sources of both debt and equity financing.
- Write a short memo to Kevin Semcken explaining what he should do before he approaches potential lenders and investors to maximize his chances of getting the capital
that Able Planet needs.