Communication link between buyers and sellers

Communication link between buyers and sellers; the function of informing, persuading, and influencing a consumer’s purchase decision

watch the youtube video
https://www.youtube.com/watch?v=po0jY4WvCIc

What is being communicated in this video? How many times do you see the word “Pepsi?
Use the video as 1 source and 1 additional outside source.

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