Transnational approach

What are some of the advantages and disadvantages of the transnational approach advocated by Bartlett and Ghoshal?

https://books.google.co.ke/books?hl=en&lr=&id=KYjHMVuNOAwC&oi=fnd&pg=PA3&dq=Bartlett+and+Ghoshal%3F&ots=Mqx37zRM_J&sig=IFO5d33RMGo5AiAqvAXDj99lfAE&redir_esc=y#v=onepage&q=Bartlett%20and%20Ghoshal%3F&f=false

This question has been answered.

Get Answer