Successful small business with few employees.

Case Study
Jamal and Amber have a successful small business with ten employees. Their entire team has been invited to two professional conferences, but they’re only able to attend one.
The employees are arguing as some would rather go to the Florida conference while others want to go to the one in California.
The Florida conference is being held at a hall on the property of a major theme park. On site lodging is included, but meals are not. The speakers will be other small business owners and the topics will be centered around customer service. This conference lasts three days and is scheduled to end the day before Christmas.
The California conference has celebrity guest speakers, free meals, and two days of workshops. The conference is midweek in July. The workshop topics would be more beneficial to employees on a management track or already working in management. The lodging is in a less desirable area far from the conference. Attendees will have to find transportation to and from the convention hall.
Jamal and Amber want to use the best possible decision-making tool to help bring their group to a decision. Which method should they choose?
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