Leading Innovation and Creativity

 

Review this article from McKinsey (https://www.mckinsey.com/capabilities/mckinsey-design/our-insights/a-design-led-approach-to-embracing-an-ecosystem-strategy) and try to understand the examples of innovation-driven companies and how they relate to the idea of an ecosystem strategy. After doing so, submit a proposal including a short analysis and action plan on a real-world enterprise, or your own, for its transformation into an innovation-driven enterprise (IDE). Students are to use the Rubric provided for better preparation and grading expectations.

Instructions:

1) Subject: Select one real-world enterprise for each group to use as your test case. It can be a company, government or NGO entity.

2) Data: Use whatever public sources you can find about this enterprise/entity to design a detailed plan.

3) Analysis: Use the assigned article to draft and design your ecosystem strategy as it best fits your own organization and region.

 

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