Amazon and Whole Foods

In 2017, Amazon acquired Whole Foods for $13.7 billion. Amazon started as an online bookseller and now sells all types of products online. Jeff Bezos, the owner of Amazon, is very successful, now one of the richest people in the world. Why would Amazon purchase a bricks and mortar food supermarket? In your explanation, describe the various forms of corporate strategy and explain which one is Amazon following? In other words, what benefits does Whole Foods bring to Amazon and are there any benefits to Whole Foods? Do you see any issues that Amazon needs to be concerned about? If so, what are they? If you had the opportunity, would you have recommended to Bezos to acquire Whole Foods?

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