“Analyzing Advertisements

 

 

After reading “Analyzing Advertisements” (WotR) and our Module 2 course content, look at the “Choose One” ad campaign from the Moms Demand Action group (see images below).

Instructions: Analyze one or more of the campaign’s images. Organize this response into several paragraphs that address the following questions:

What is the purpose of these images?
Who is the audience? How can you tell?
Choose at least one rhetorical appeal you notice (in one or more of these images) and explain how it makes the campaign more or less effective.
What other persuasive strategies do you notice in one or more of these images?

 

 

 

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