Article summary-“Designing Breakthrough Products”,

Your summary should be organized in three parts:

1. Key Points. Include all the key points from the article. What are the
   major takeaways? What are the authors trying to convey?
2. Assessment. Add your assessment, and perspective. You may include
   information from other sources (books or articles), lectures, and
   examples of other companies, as you provide your assessment.
   Perform critical thinking.
3. New Insights. Offer some new insights. Add value to the article. How
   do some of the key points from the article relate to the formulation
   and implementation of strategies?
   Excellent summary. A clear demonstration of the mastery of the
   article topic. All the key points from the article are covered, plus a well-articulated assessment, and significant
   new insights. Relevant lecture materials and textbook readings are applied to the article topic effectively