Identify a firm
Report financial data (e.g., revenues, profitability, growth, and stock market returns) and describe how well the firm is performing.
Compare the firm’s performance to that of notable rivals.
Identify and describe at least two major problems the firm is facing.
Identify and describe proposed solutions to those problems (here, do not describe what the firm is doing already; instead, describe actions that you believe the firm should take in the future).