How do you define a global strategy? Compare and contrast global strategy with other international expansion strategies. Identify a minimum of 3 possible countries for globalization. Research each of these locations in the furniture industry, and document both the pros and cons of using these in global strategy. What country would you choose? What evidence can you provide in support of your choice? What evidence might somebody else, who does not agree with you, provide to support an alternative choice? Recommend two or three areas to benchmark in preparation for the decision regarding global expansion.
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