Case Study – Alere (now Abbott) – ABT

Please read the instructions carefully that includes the number of pages for each section. The writer will only be doing 1-4:

1. Executive Summary (1 Full page)
2. Existing mission, objectives, and strategies (.5 page)
3. A new mission statement (make sure to include the number of the component in parenthesis before addressing that component) (.5 page)
   Great mission statements address these 9 components:
4. Analysis of the firm’s existing business model (2 Full pages)
   The instructions for each section is in the attached file. Please include 2 references for section one, for section two-1 reference, and section four – 4 references.