Case study: Pestel & competition analysis

carry a marketing mix analysis of a choses F&B business.
Each student can choose the venture they want. It is an individual work.

  1. PESTEL
  2. Marketing Mix:
  • Product/Service
  • Price
  • Place
  • Promotion
  • People
  • Process
  • Physical Facilities
  1. Competition
  2. Appendix
    a. Logo
    b. Product or services pictures

Report should be written in appropriate business ton, no table or check list allowed.

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