Customer that would consider purchasing that product or service

Consider a product or service that you are familiar with and briefly describe it.
Describe a customer that would consider purchasing that product or service.
Choose three (3) of the segmentation models/methods identified in the Module 2 Lesson.
Use these models to describe the customer for your chosen product or service. For example, one model is demographic segmentation. Describe the demographics of the customer (age, gender, income, marital status, etc).

 

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